4K: Do I really need more K’s? (Part 1 of 2)

A chimera (kīˈmi(ə)rə), besides being a Greek mythological character of a fire-breathing female monster with a lion’s head, a goat’s body, and a serpent’s tail, also describes something wished for but is actually illusory or impossible to achieve. Thus chimera...

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Consider the Equipment

​ Black Magic Design recently released a firmware upgrade to it’s Ursa Camera that allows 150fps recording in HD, use of Apple’s new ProRes 4:4:4 XQ in HD & 4k and support for a new 4k sensor upgrade. The Ursa is known for being the world’s first user upgradable 4k...

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Talking Heads

Interviews are… Essential for demonstrating expertise, delivering data, and revealing personality. Often boring. Too long. The reason I click off a video. A necessary evil. All of the above. Of course you chose “E,” right? When you think about all the interviews...

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Taking Stock: To buy or not to buy

You have a very sophisticated visual mind. You can spot a phony, stock image a mile away. You know what I’m talking about, right? The still of that really handsome guy in this mid-thirties, wearing a light blue button down shirt – sleeves slightly rolled up – standing...

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Creative Directors Matter

When you think of the title Creative Director (CD) you might picture Mad Men’s Don Draper. Sure, Don’s a fictional character, but the character represents an archetype, a standard for what we commonly think of as a creative, advertising leader, and perhaps the kinds...

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