Distribution: Start Here!

Distribution: Start Here!

In most cases, long before the camera rolls, before the script is written, before the talent has been secured, the first deal to be inked should be the distribution pathway. Why? Because where your video gets viewed may determine aspects of its production, including...
Economies of Scale: Video Campaign Production

Economies of Scale: Video Campaign Production

English economist Alfred Marshall first coined the term “economies of scale” in his groundbreaking 1890 text Principles of Economics. If you’ve ever taken an econ class or have some knowledge of manufacturing you know what that means, but we’ll deliver the Cliff Notes...